Playful

Project type: Typography

Date: October 2023

Location: University of Arkansas at Little Rock

About:

When attempting to comprehend the meaning of "playful" to me, I reflected upon my childhood and the cherished memories I hold dear. Drawing inspiration from those recollections, I crafted a design that encapsulates the essence of playfulness. In selecting colors, I opted for vibrant shades of pink and purple, which evoke the joyful moments of my youth. These hues are strategically placed within a dynamic composition that effectively utilizes negative space. By employing minimal layering, I ensured that the composition remains balanced and not overpowering. My intention is for the viewer to concentrate on the precise positioning and direction of the letters themselves.

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